Asia’s premier annual art fair presenting
A unique combination of Art and Antiques
3-6 October, 2010

Hong Kong, 19 August 2010 - The annual Hong Kong International Art and Antiques Fair will return to the prestigious Hong Kong Convention and Exhibition Centre from 3-6 October 2010, with a new name: FINE ART ASIA 2010. The new title reflects its status as Asia’s premier annual art fair presenting a unique combination of Art and Antiques. On display will be Antiques including rare Himalayan bronzes, Chinese ceramics and works of art, furniture, textiles and jades. The Art section will feature art works from the 17th century to the present day including important Old Master Paintings and outstanding Modern and Contemporary works of art by celebrated artists including Warhol and Picasso.

Last year the fair was attended by 16,500 visitors from all over the world, showcased 4,000 superb works of art exhibited by 60 leading Asian, European and American galleries, and recorded sales of over HK$ 230 million.\

Andy Hei, Founder and Director of HKIAAF, said: “We are delighted to announce that this year our fair will have a new name: “FINE ART ASIA 2010”. The new name reflects its status as Asia’s premier art fair presenting a unique combination of Art and Antiques. We aspire to the same level of excellence as TEFAF Maastricht, the world’s leading fine art fair.

“The robust sales of our October 2009 fair already reflected signs of recovery in the Asian art market. This Spring, we have witnessed a further upsurge in the art market, boosted especially by the enthusiastic participation and strong buying power of collectors from Mainland China. Hong Kong is now universally recognized as the centre of the art market in Asia and the third most important art auction centre in the world after New York and London. I am confident that Hong Kong will continue to grow as the hub of art business in Asia and play a vital role in the global art scene.”

FINE ART ASIA 2010 has now established a firm foundation as a key annual event in the Asian art world. The high reputation which the fair has earned since its foundation in 2006, ensures that it coincides with Sotheby’s Autumn Auctions in the same venue. Early October is the peak art season in Hong Kong, attracting major international dealers and collectors from around the world.

The unique nature of FINE ART ASIA 2010, where the link between tradition and modernity can be seen and appreciated under one roof, continues to attract the enthusiastic participation of renowned international galleries. These include overseas antique specialists such as Rossi & Rossi (London, UK), Robert Hall (London, UK), Nicholas Grindley Works of Art (Suffolk, UK) and Marcus Flacks (New York, USA), as well as leading local antique dealers M & C Gallery (Hong Kong), Ever Arts Gallery (Hong Kong) and Martin Fung Ltd (Hong Kong). Participating art galleries include Michael Goedhuis (London, New York), Sundaram Tagore Gallery (New York, Beverly Hills, Hong Kong), Grotto Fine Art (Hong Kong), Galerie du Monde (Hong Kong), and art jewellery designer Wallace Chan (Hong Kong).

A special preview of the fair will be held from 2-9 September at 1881 Heritage, an important historical site which has been revitalized and transformed into a new cultural and luxury shopping landmark in Hong Kong. FINE ART ASIA 2010 is the only art fair in Asia which combines Antiques and Art, tradition and modernity, under the same roof. 1881 Heritage, an historical site which now fulfils a contemporary role, is therefore a most appropriate venue for this special preview exhibition. 1881 Heritage, a flagship project by Cheung Kong (Holdings) Limited, is the “Gold Title Sponsor” of FINE ART ASIA 2010. The fair is also sponsored by Chong Hing Bank.

About the Fair Organizer

Art & Antique International Fair Ltd (AAIF) was founded in 2006 by Hong Kong art experts to provide a vibrant new platform in the Hong Kong for the art world in Asia and worldwide. The company is the pioneer of art fairs in Hong Kong: its inaugural fair in 2006 was the first international art fair in Hong Kong in more than a decade.

Since 2006, AAIF, directed by renowned Chinese antique furniture dealer Andy Hei, has organized five international art fairs, and the fair has now become a key annual fixture in the international art calendar. FINE ART ASIA 2010 will be the sixth fair organized by the company.
AAIF has a firm belief in Hong Kong’s significant role as a robust art centre and the centre of the art market in Asia.

www.fineartasia.com

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Victoria Communications
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