作品团队(Team)：地标马克——中国·上海(LANDMARK  Shanghai·China)

作品名称(Name)：《“巴蜀之地”光影奇妙夜》(WONDERFUL NIGHT OF LIGHT AND SHADOW IN BASHU)

作品理念(Creation Idea)：

“巴蜀之地”由四川和重庆两地的名字而来；“光影奇妙夜”意欲通过3D投影技术，向大家奉上一场充满科技与未来感的沉浸式梦幻光影秀。

浩如烟海的非物质文化遗产是人类历史长河中通过世代相续、口传心授而形成的活态文化遗产，它以人为核心载体，映射人的美感体验和美学理想，展现人的品格修养与人生追求，蕴含着丰富的审美资源。这些文化遗产承载着中国厚重的文化积淀，凝聚了各民族的文化精髓,是中华民族共同的精神家园。

本次光影秀分为6幕，地标马克以蜂鸟为主线，用魔幻赛博的风格，将蜂鸟不屈不挠的精神与四川变脸、重庆方言等文化相结合，展现了中华传统文化和自然山水森林特色，重在体现川渝的魅力；同时，运用三维动效设计充满未来科技感的光影，打造神奇的3D投影特效。当传统与未来、自然与科技相交融，成就了一场光影视觉盛宴。

现实世界中，蜂鸟更多被认为“不屈不挠，向死而生”的代表，苏打绿有句歌词曾是这样描述“传说中人类在远早，住于黑暗的地下之遥，派出了娇小的蜂鸟，找到通往光明的隧道”，地标马克此次“光影奇妙夜”以蜂鸟贯穿全程，利用3D投影技术和艺术化的表达方式带领受众身临其境感受蜂鸟精神，“寻找太阳的梦，自不量力说，也有变成太阳的念头”，是你是我，是每一位追寻梦想的普通人。

另外，此次“光影奇妙夜”在以蜂鸟为核心传达追梦思想的基础上也将传统文化的传承深刻于心。当传统川剧变脸遇上新兴科技，不仅仅是文化与技术的一次碰撞，更是传承与创新的延申。看台上，一张张脸谱彰显人生百态，一抹抹色彩道尽喜怒哀乐，作为我国的非物质文化遗产，川剧变脸曾是历史文化长河中不可忽视的璀璨明珠。

而如今，随着传统文化与现代流行文化的冲突，作为传统艺术代表的川剧文化，正在面临着被现代流行文化亵渎和代替的风险。地标马克由此出发，将传统川剧变脸文化当下出圈的元宇宙3D投影相结合，采用当下Z世代者更加喜闻乐见的方式，在展现新兴技术的同时将传统川剧变脸文化传递至每一位受众，在赛博朋克的科技氛围中感受传统文化之美。整个作品，地标马克借助3D投影技术，以光影为媒介，建筑为载体，用艺术创想带领人们走进一个炫酷梦幻的光

“Bashu” is the combination of the names of Chongqing and Sichuan. This work aims to present an immersive light show that is full of sense of technology and future imagination through 3D projection technology.

The various intangible cultural heritage is seen as a living cultural treasure accumulated through generations in the long history of human beings. Taking people as the core carrier, it reflects their aesthetic ideal and experience, shows their character cultivation and life pursuit, and contains rich aesthetic resources. These cultural heritages carry China’s profound cultural deposits and embody the cultural essence of all ethnic groups, which are seen as the common spiritual homeland of the Chinese nation.

This show is divided into 6 scenes. It combines the indomitable spirit of hummingbird, the main character, with Sichuan Face-Changing, Chongqing dialect and other cultural elements in the style of cyberpunk, to describe the traditional Chinese culture and the characteristics of natural landscapes, thus focusing on the charm of Sichuan and Chongqing. At the same time, 3D dynamic effect is used to design the light and shadow show full of sense of future and science, bringing magical 3D effects to the audience. By combining the tradition and the future, the nature and technology together, it creates a fantastic light and shadow show.

In the real world, hummingbirds symbolize perseverance and bravery. There is a lyric from Sodagreen, a famous band in China, that is “in the early days, humans lived underground in the darkness, so they sent tiny hummingbirds to find a tunnel to the light”. This work applies hummingbirds throughout the whole scene, by means of 3D projection technology and artistic expression, enabling the audience to experience the spirit of hummingbirds in an immersive way. Every ordinary person who pursues his dream would have “a dream of finding his sun and even becoming the sun to light up others”.

In addition, this work also profoundly embraces the heritage of traditional culture based on the topic of chasing dreams with hummingbirds as its core. Blending the traditional Sichuan Opera Face-Changing and the emerging technology, it is not only regarded as a collision of culture and technology, but also a continuation of inheritance and innovation. On the stage, the changing faces show the different states of life, and the colors on it tell the joy and sorrow in life. As an intangible cultural heritage of China, Sichuan Opera Face-Changing was once a bright pearl in the long history that cannot be ignored.

Nowadays, under the conflict between traditional and modern culture, Sichuan Opera, the representative of traditional art, is facing the risk of being desecrated and replaced by modern culture. This work combines the traditional Sichuan Opera Face-Changing with the popular meta-verse through 3D projection technology, according to the preferences of Generation Z, to show the emerging technology while transmitting the traditional Sichuan Opera to audiences, and to express the beauty of traditional culture through cyberpunk technology. The whole work, with 3D projection technology, uses light and shadow as the medium and architecture as the carrier, offering people an opportunity to enjoy a wonderful night of light and shadow in an artistic way.

2022中国·重庆首届国际光影艺术节是重庆首届都市艺术节的重要组成部分，将于2023年1月6日举办，是立足于本土艺术文化资源，首次集政府、企业、艺术界的力量重点打造的城市艺术品牌活动，由文化和旅游部艺术发展中心、重庆市教育委员会、重庆市文化和旅游发展委员会、重庆市九龙坡区人民政府、四川美术学院、重庆市美术家协会共同主办。

本次光影艺术节是国内首创集“灯光影像、灯光艺术、灯光装置”三大艺术版块为一体的国际性光影公共艺术活动，秉承行业高水准的原则，面向国际优秀的光影艺术家、灯光设计师和数字媒体艺术团队等邀约作品参演。届时，将由来自中国、意大利，法国，德国，西班牙、墨西哥、保加利亚，罗马尼亚等近20个国家的百余件光影艺术作品汇集在重庆九龙半岛，点亮黄桷坪涂鸦艺术街区。黄桷坪涂鸦艺术街承载着重庆城市的历史记忆与人文情怀，串联着重庆艺术发展的既往变迁与未来期望，这里将会打造无边界重庆美术公园，并以此构建重庆城市文化艺术全新的景观、模式、业态。本次光影艺术节在黄桷坪的实现即是对九龙美术半岛文化IP的强势备注。

“流光绘影，艺术让生活更美好”是此次光影艺术节的主题，强调运用3D Mapping技术，使光、数字影像等艺术媒介语言进入公共空间，流入大众生活，通过艺术与技术的融合，科技与生活的碰撞，让艺术最大化地介入日常，用饱满的视觉感官凝聚美好生活。“让美浸入城市，让美融入生活”，愿本次光影艺术节在黄桷坪涂鸦街的呈现，再次刷新半岛艺术湾别样的文化气质，充分展现“美丽艺术湾、美好新生活”，也逐渐点亮并丰富着重庆城市夜晚景观与人文内涵，打造重庆的年度文化盛事。